Auto Guide
2024 Toyota Prius Prime
Used Expert recommended

Review and specifications

2024 Toyota Prius Prime

The redesigned 2023 Prius Prime shares the same low-slung design and straightforward interior as the regular Prius, but it adds a larger lithium-ion battery that can be plugged in for an impressive (for a PHEV), electric-only range between 39 and 44 miles depending on trim level. Unlike a pure EV, it has a 2.0-liter gas engine. Once the battery is depleted, the Prius Prime acts like a regular hybrid; EPA estimates for the SE trim gets 52 mpg combined and the XSE and XSE Premium trims get 48 mpg combined. Charging the battery from empty should take about 11 hours on a 120-volt household outlet or about four hours on a 240V charger. AEB with pedestrian detection and AEB highway are standard. New for 2023 is standard BSW and RCTW. For 2025 the Prius Prime is renamed Prius Plug-in Hybrid.

Market value
$28,475
Fuel
Plug-in hybrid
Transmission
Automatic
Seats
5
View listings Find dealers
Model year 2024
Owner rating 4/5
Reliability 4/5
Data updated December 4, 2025

At a glance

Model data

Overview

Powertrain
Plug-in hybrids
Body style
4-door hatchback
Drive type
FWD
Transmission
CVT
Category
Small sedans/hatchbacks
Generation began
2023

Pricing

Current retail median
$28,475
Retail value range
$25,150 - $29,750
Original MSRP range
$32,975 - $39,670
Trade-in range
$23,885 - $28,765

Ratings

Road test score
78/100
Owner satisfaction
4/5
Would buy again
72%
Reliability
4/5
Expert recommendation
Recommended

Fuel economy

EPA city
50 MPG
EPA highway
47 MPG
EPA combined
48 MPG
Tested city
36 MPG
Tested highway
48 MPG
Tested overall
43 MPG
Annual fuel cost
$905
Cruising range
495 miles

Road tests

0-30 mph
3.1 sec
0-60 mph
6.9 sec
60-0 mph braking
133 ft
Avoidance speed
56.5 mph
Test status
Test Completed

Dimensions

Length
181 in
Width
70 in
Height
56 in
Wheelbase
108 in
Weight
3,550 lb
Maximum load
860 lb
Towing capacity
0 lb

Interior

Seating
5 people
Front head room
4 in
Front leg room
43 in
Rear head room
2 in
Rear leg room
31 in
Luggage
2+0+0

Owner feedback

Comfort
3/5
Driving
5/5
Styling
5/5
Value
2/5

Environmental impact

Air pollution score
7/10
Greenhouse gas score
10/10
SmartWay
Yes

Brand context

About Toyota

Toyota mostly fulfills its reputation for building efficient and exceptionally reliable vehicles. Most of their models do well in our testing, thanks to their impressive fuel economy, comfortable rides, quiet cabins, and ease of getting in and out. All of this makes Toyotas among the best options for used vehicles. The brand was a hybrid pioneer, starting with the original Prius. Toyota has evolved and expanded that technology, and most vehicles in its lineup are available as a hybrid. Toyota also sells a number of plug-in hybrids, which were once called Prime but are now simply referred to as Plug-in. The company also knows how to add a dose of excitement into its lineup. The GR86, GR Corolla, and Supra are legit, fun-to-drive sports cars. However, some models we’ve tested have been disappointing. The company’s EV, the bZ4X SUV, is mediocre.

Vehicle ID: 30523 First published: February 21, 2024 Updated: December 4, 2025

Values may vary by trim, options, location, and market conditions.

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